Niro Digital

Lead generation

Email marketing

Niro Digital builds email marketing flows for companies that want repeat customers, not just first-time buyers.

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  • A person replies within one working day.
  • First call: your offer, sales cycle, who follows up.
  • Raw form fills don't count as leads.

The parent page

Lead generation

Paid campaigns, landing pages and tracking that turn your ad spend into inquiries you can count and hand to sales, reported by cost per inquiry rather than clicks. It starts with a call about your offer, your sales cycle and who calls back.

Read the Lead generation page

Specific to Email marketing

  1. 01

    What email marketing is

    Automated flows — welcome, cart recovery, post-purchase — built once and running in the background, plus segmentation so a VIP and a lapsed customer never get the same email. It sits alongside the paid campaigns in the lead-generation pillar, working the list those campaigns build.

  2. 02

    Who it is for

    E-commerce and service businesses with a list worth automating: an existing store or lead flow, not a company starting from zero contacts.

  3. 03

    What we do first

    A call about your list size, current platform and what's already running, if anything. We build the core flows first, before campaign calendars or design work.

  4. 04

    What we don't do

    We don't blast the whole list with the same discount. We haven't published a case study for this service yet — ask on the first call for the campaigns we're running now.

  5. 05

    Which platform do you use?

    We work with Klaviyo, Mailchimp and Resend, and pick the one that fits your existing stack rather than moving you to a new one by default.

  6. 06

    Do you have a case study for this?

    Not published yet. Email marketing usually runs alongside the paid campaigns we manage for the same client. Ask on the first call for what is running now.

  7. 07

    Which flows do you build first?

    Welcome, cart or browse recovery, and post-purchase, in that order — the three flows with the clearest return before anything else.

Selected work

Work in Lead generation

All 0 projects
  1. Munchies, Lead generation

    //2025 · Lead generation

    Munchies

    A Ljubljana matcha shop, now a multilingual online store, with Meta ads bringing the customers.

  2. GeckoGas, Lead generation

    //2024 · Lead generation

    GeckoGas

    One codebase sells CBD across seven European markets, each on its own domain and language.

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