About · a memo from the two people who reply
About Niro Digital
Niro Digital is an AI automation and custom software agency based in Maribor, Slovenia, started in late 2023 by Nino Djordjević and registered in Croatia in 2024, working with companies across the EU.
We started in late 2023 as Nino's freelance practice, because most agencies run on gut feeling and we didn't want to. Nino studied theoretical mathematics at the University of Ljubljana and had worked self-employed before; Niro Digital was registered as a company in April 2024 to price, build and report on figures instead of instinct.
- Founded
- Started late 2023 · registered April 2024
Websites and ads were the work from 2023; in 2024 Rok joined as CTO and custom software became the third leg. Rok started programming at ten and left the University of Maribor to take the role. Luka Kalšek, finishing a computer-science degree, has run projects since mid-2025. Nino also runs Evroproces and EP Montaža, two workforce agencies, and the automation we built for ourselves is what lets three of us keep every client on track and still take new ones.
- People
- Three people · Nino Djordjević, founder and CEO · Rok Goropevšek, CTO since 2024 · Luka Kalšek, project manager since 2025
We build for ourselves first. Agent Agency, our Sales CRM, Recruitemy, Reviewed and Lektobot run our own work before any client sees the pattern, so what we sell has already survived a Monday in our own business.
- Our own systems
- 4 of 24 projects*
We say no to a few things on purpose: no chatbot bolted onto a process, no software built before the process it replaces is mapped, no reports nobody reads. What we do insist on is speed with quality: we go deep enough into your company to solve the problem fast and properly, not to skip steps.
- We say no
- No chatbots · no unmapped software · no unread reports
You talk to the people doing the work, not an account manager, in Slovenian or English. We work remotely from Maribor; most of our clients are in Slovenia, Austria, Germany and Croatia, and the first call is a working session, not a pitch. We're open to freelancers who work the same way.
- Languages
- Slovenian · English
Nino Djordjević and Rok Goropevšek
Founder and CEO · CTO
*Counted from the projects catalog, not typed in. Ask on the first call and we open the accounts.
House rules
Three things we don't negotiate
Read these before the first call. If any of them is a problem, we're not the right agency and we'd rather you know now.
A person approves anything that matters
Agents draft, sort and move data. Offers, invoices and anything a customer sees still get a human click before they go out.
You own the code, the accounts and the data
Repositories, ad accounts and dashboards are in your name from day one, unless we agree otherwise in writing. If we part ways, nothing has to be migrated back.
We say no
If the constraint is pricing or hiring, we'll say so in the first call and won't sell you software for it.
Start here
Tell us the constraint
Operations, workers or customers. One sentence is enough, we'll reply within one working day.